DT: SEPTEMBER 24, 2019
 
FR: KELLY WALSH/MITCH SCHNEIDER

 

 
 
THE HU
MAKE WAVES WITH TOP CHART PLACEMENTS IN THE U.S., CANADA, U.K. AND WORLDWIDE
FOR THEIR ACCLAIMED DEBUT ALBUM ‘THE GEREG’
 
THE BAND’S IN-PROGRESS FIRST-EVER HEADLINING NORTH AMERICAN TOUR INCLUDES 16 SOLD-OUT SHOWS SO FAR
 
 
Mongolian rock sensation THE HU–now embarked on their first-ever headlining North American tour with 16 sold-out shows so far–are making serious waves on the album charts in the U.S., Canada and abroad with their critically acclaimed debut album THE GEREG via Eleven Seven Music.
 
Having achieved phenomenal success with three videos that combined have over 40 million views to date–Wolf Totem” and “Yuve Yuve Yu and the latest, “The Great Chingiss Khan“—the band have vaulted into the Top Ten of four charts in the U.S. and into the Top Ten of three charts in Canada. Overseas, they’ve landed on three Top Ten charts in the UK and two Top Ten charts in Australia (with a third placement in the Top 15). They’ve also placed on two Top 20 charts in Sweden and entered at #24 in Germany.
 
U.S.:
#1 Top New Artists
#2 Independent Label Artist
#4 Hard Music
#9 Top Current
 
Canada:
#1 World Albums
#3 Top Hard Albums
#9 Top Albums
 
U.K.:
#2 Top 40 Rock & Metal Albums
#3 Independent Albums
#21 Top 200 Artist Albums
#4 Top 200 Album Downloads
 
Australia:
#5 Digital Albums
#7 Physical Albums
#11 Overall Albums
 
Germany:
#24 Overall Albums
 
Sweden:
#13 Physical Albums
#19 Vinyl Albums
 
“[The HU] are not just taking elements from Western music,” observed NPR back in January 2019. “Instead, they’re using some of these elements and making their own authentic music. So it’s not rock music performed by Mongolians. It’s Mongolian rock music.” And now THE HU‘s debut album is garnering critical praise:
 
“The songs on The Gereg range from Western-style rock anthem ‘Shoog Shoog’ to the pastoral tranquility of “Shireg Shireg” to the bold, almost bluesy swagger of ‘Yuve Yuve Yu.'”
–Bryan Reesman, Billboard, 8/23/19
 
“The HU wound up with nine cinematic songs that seamlessly meld their influences, often highlighting the areas where the two overlap… Given the global platform they earned via YouTube, The HU have an entire nation rooting for them with The Gereg.”
— Kelsey Chapstick, Revolver, 8/23/19
 
“…this album is great because the tracks provide a historical glimpse of a country some people may not know about. The Hu is on tour and hopefully, people will learn more about the band while listening to live cultural music.”
–Cait Stoddard, MXDWN, 9/14/19
 
  Photo Credit: E. Altankhuyag
 
This past summer, the band traveled to Europe and the UK for a sold-out 15-date tour in addition to performances at several major festivals including Download Festival, Rock im Park, Rock Am Ring, and Tons of Rock. The band were recently heralded as Cultural Envoy of Mongolia by the Minister of Foreign Affairs of Mongolia.
 
THE HU will continue thrilling audiences with their one-of-a-kind style of ‘hunnu rock‘-a combination of American heavy rock played with traditional Mongolian instruments and guttural throat singing, as they tour across North America including upcoming festival appearances at Aftershock Festival (Sacramento) and Las Rageous (Las Vegas). So far, the band has generated 16 sold-out shows in North America. Dates can be found in the poster below and remaining tickets are on sale now at www.thehuofficial.com.
 
 
 
ABOUT THE HU:
 
THE HU stands for the Mongolian root word for human being, inspiring their original style of music that they call “Hunnu Rock.” The band pull Inspiration from the Hunnu, an ancient Mongolian empire better known as The Huns in western culture. Their music is deeply embedded with their ancient culture, even integrating old Mongolian war cries and poetry into their lyrics.
 
The group was founded in 2016 in Ulaanbaatar, Mongolia by their producer Dashka, along with band members Gala, Jaya, Temka, and Enkush. Together they create rock music with traditional Mongolian instrumentation such as the Morin Khuur (horsehead fiddle), Tovshuur (Mongolian guitar), Tumur Khuur (jaw harp), guttural throat singing built around the pillars of heavy rock: distorted guitars, bombastic drums, and aggressive rhythms. All four members have earned Bachelor’s or higher degrees in classical music and have gained several years of touring experience throughout Asia and the Pacific Rim.

THE HU is:
Gala: Lead Throat Singer and Morin Khuur
Enkush: Lead Morin Khuur and Throat Singer
Jaya: Jaw Harp, Tsuur, Flute, and Throat Singer
Temka: Tovshuur
 
 
For more information on THE HU, visit:
                        PR ASSETS: www.msopr.com/the-hu1
 
 
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SRO PR (formerly MSO)
818.380.0400
Mitch Schneider / mschneider@sropr.com
Kelly Walsh / kwalsh@sropr.com