SINGLE MUSIC Archives

July 31, 2020

SINGLE MUSIC Highlights New Shopify ‘In-Store’ Livestream Option with THE MARCUS KING BAND ‘Four of A Kind’ Livestream Concert Series

DT: JULY 31, 2020

FM: MITCH SCHNEIDER, KELLY WALSH

SINGLE MUSIC

HIGHLIGHTS SUCCESS OF NEW LIVESTREAM OPTION
VIA SHOPIFY
WITH
THE MARCUS KING BAND ‘FOUR OF A KIND’ LIVESTREAM SERIES

FOURTH & FINAL PERFORMANCE SET FOR MONDAY, AUGUST 3

SINGLE MUSIC, the leading music distribution toolkit for Shopify, has continued to expand boundaries with their innovative app that allows direct-to-consumer sales for artists, labels and merch companies as they recently introduced a game-changing new feature–bringing ticketed live streams into an artist’s existing store.

This Monday, August 3 at 8:00 P.M. CDT one of SINGLE MUSIC‘s artists–the Marcus King Band–will stream the fourth and final show from their “Four of Kind” livestream series which launched on Monday, July 13 and saw the band perform live from Nashville showcasing their new music with all proceeds going to the Recording Academy’s “MusiCares COVID-19 Relief Fund.” Tickets can be found HERE.

Rather than holding the performance over webcam as many other artists have to great success, King‘s first show brought a full-scale concert production to the digital airwaves. King drove into the performance space in a 1967 Cadillac El Dorado. After he got out of the car, he picked up his guitar, and the show began. Previous shows have featured guest appearances while allowing fans access to exclusive vintage styled t-shirts, posters and the opportunity to participate in an ongoing auction for music gear signed by the King himself.

See some examples of merch items offered below:

Via SINGLE MUSIC, artists are now able to sell tickets to and perform a live stream along with a built-in moderated fan chatroom, directly from their store. Tickets can be bundled with a merch item giving fans access to the exclusive/gated stream where artists’ can then set up a virtual ‘merch table’ offering featured merch items throughout the stream displayed under the video player such as exclusive posters or t-shirts. Just like a real show, artists’ can include partners and sponsors or raise money for a charitable cause.

Since launching the live stream ticketing platform this past April, SINGLE MUSIC artists have sold more than 65,000 tickets and received over $1.5mm in 100% commission-free merch and ticket bundle sales. SINGLE MUSIC has also aligned with companies offering optional add-on services including an SMS Virtual Photobooth, Virtual Meet & Greet, Vinyl Record Pressing, Call to Actions for social causes (including voter registration, petitions, etc.) and more.

SINGLE MUSIC now has over 2,000 artists and labels currently signed up for their service including Juice WRLD, Harry Styles, LAUV, Tim McGraw and HAIM. Combined clients have delivered over 1,000,000 digital albums including 11 #1 charting records. They have also aligned themselves with many top merchandising companies such as Live Nation Merch, Absolute Merch, The Hyv, Wallflower Merch and Futureshirts.

SINGLE MUSIC was created by Nashville-based CEO and entrepreneur/musician Tommy Stalknecht to provide an easy way for artists and labels to sell their merch and music directly to fans while keeping a larger portion of revenues. The paradigm also offers instant reporting to Nielsen for official Billboard chart tallying and was the first Shopify app to offer BuzzAngle reporting for the Rolling Stone Charts. To further help artists achieve success, the company developed BoostLinks, a marketing tool to drive follows, subscribes and pre-saves that allows artists to create a customizable landing page that combines their physical merch with pre-adds, saves and streaming links to increase fan engagement, follows and subscribes.

Learn more about SINGLE MUSIC by visiting:

Homepage: https://singlemusic.com/

Shopify App Listing: https://apps.shopify.com/single

Instagram: @singlemusic

Twitter:@singlemusic_co

SRO PR Assets + Releases: http://sropr.com/portfolio/singlemusic/

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July 21, 2020

SINGLE MUSIC DEBUTS LIVESTREAM TICKETING FOR SHOPIFY

DT: JULY 21, 2020

FM: MITCH SCHNEIDER, KELLY WALSH

SINGLE MUSIC
DEBUTS LIVESTREAM TICKETING FOR SHOPIFY

SINGLE MUSIC, the leading music distribution toolkit for Shopify, continues to expand boundaries with their innovative app that allows direct-to-consumer sales for artists, labels and merch companies as they introduce a new feature–bringing ticketed live streams into an artist’s existing store.

Artists are now able to sell tickets to and perform a live stream along with a built-in moderated fan chatroom, directly from their store. Tickets can be bundled with a merch item or to raise money for a charitable cause.

“The loss of touring has drastically affected ticket revenue, including ancillary merch sales that make up a significant portion of an artist’s income,” says SINGLE MUSIC CEO and entrepreneur/musician Tommy Stalknecht. “By hosting live streams within an artist’s Shopify storefront, artists are experiencing record-breaking traffic, sales volumes, and creating direct relationships with their fans for future engagement. The artist controls the messaging, branding, and, most importantly–the transaction. Once touring has come back in full swing, knowing who attended your live streams will be invaluable in getting live revenue back on track.”

Since launching the live stream ticketing platform this past April, SINGLE MUSIC artists-including Michael Franti, Dance Gavin Dance, Underoath, Dashboard Confessional and more–have sold more than 65,000 tickets and received over $1.5mm in 100% commission-free merch and ticket bundle sales. SINGLE MUSIC has also aligned with companies offering optional add-on services including an SMS Virtual Photobooth, Virtual Meet & Greet, Vinyl Record Pressing, Call to Actions for social causes (including voter registration, petitions, etc.) and more.

See some praise from their current clients below:

“Working with Single Music these last few months has been awesome. When we first dipped our toes into the live streaming waters we were definitely a bit lost and they helped us navigate a lot of the complexities! Super stoked to have such an involved and responsive team on the other end of the line!”
– SWITCHFOOT

“Working with Single Music on the Michael Franti Stay At Home Concert series has greatly increased traffic and sales to the online store, much more than we anticipated. There is an overall increase in merch sales bundled with the live stream tickets as well as standalone merch. I am blown away by the results and we are hoping to replicate with other Manhead clients.”

–Bruce Fitzhugh, VP Artist Services, Manhead Merch

“I spent a few weeks vetting streaming platforms and very quickly I realized Single Music set the bar others had to meet. They were the only service that was 100% built around how to support the artists to generate as much revenue as possible because they were built into Shopify. Other platforms told us they could link to our store and had other loose drivers to merch. Single Music combined with Shopify apps like Klayvio allowed us to substantially exceed the revenue per streamer seen on most other platforms and they do this all with a lower fee than the others!”

–Randy Nichols, Force Media Management, Underoath

SINGLE MUSIC was created by Stalknecht to provide an easy way for artists and labels to sell their merch and music directly to fans while keeping a larger portion of revenues. The paradigm also offers instant reporting to Nielsen for official Billboard chart tallying and was the first Shopify app to offer BuzzAngle reporting for the Rolling Stone Charts. To further help artists achieve success, the company developed BoostLinks, a marketing tool to drive follows, subscribes and pre-saves that allows artists to create a customizable landing page that combines their physical merch with pre-adds, saves and streaming links to increase fan engagement, follows and subscribes.

Learn more about SINGLE MUSIC by visiting:

Homepage: https://singlemusic.com/

Shopify App Listing:https://apps.shopify.com/single

Instagram: @singlemusic.co

Twitter:@singlemusic_co

SRO PR Assets + Releases: http://sropr.com/portfolio/singlemusic/

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August 13, 2019

SINGLE MUSIC Launches New Marketing Tool BOOSTLINKS: Bundling For the Streaming Age

DT: AUGUST 13, 2019

FM: MITCH SCHNEIDER, KELLY WALSH/SRO PR

SINGLE MUSIC

LAUNCHES NEW MARKETING TOOL

BOOSTLINKS:
BUNDLING FOR THE STREAMING AGE

CEO + ENTREPREUNEUR/MUSICIAN
TOMMY STALKNECHT SHARES DETAILS IN Q&A

SINGLE MUSIC was designed by musician and CEO Tommy Stalknecht to empower artists and labels to directly sell their merch and music with ease while making the most revenue. To further help artists achieve success, the company has developed a new marketing tool to drive follows, subscribes and pre-saves called BoostLinks. The tool allows artists to create a customizable landing page that combines their physical merch with pre-adds, saves and streaming links to increase fan engagement, follows and subscribes. With every purchase, the fan receives an email further ‘boosting’ whichever various channels they choose to promote. Further details can be found here: sn.gl/boost-launch.

Find out more about BoostLinks in the below Q&A with Stalknecht:

SINGLE MUSIC continues to keep growing and is now offering a new marketing tool, BoostLinks, which drives follows, subscribes and shares. Can you talk about how this will benefit both the fans, record labels and the artists who use SINGLE MUSIC?

“As the industry shifts to a streaming-first model, it’s important to update familiar tools like bundling for the new paradigm. Unlike iTunes’ halcyon days where one store carried 80% of the market, streaming has many major & minor players. Fans need a simple way to save or add music to whichever service they prefer.

“Through BoostLinks, artists can create a shareable landing page to promote their music across all platforms. They can also proactively market to fans who make a purchase from their store. Bundling digital albums with physical merch is nothing new but bundling a pre-save or follow with merch is. Artists and labels can even promote niche locations like TikTok, Patreon, Twitch & branded playlists–growing both their streaming plays and revenue.”

What inspired SINGLE MUSIC to come up with Boostlinks? Was it something your clients were asking for?

“Looking at trends in the industry, it’s clear that current initiatives center around pre-adds/saves of singles and albums. While d2c digital distribution & bundling remain a core service of Single, our mission is to create tools that benefit artists and their bottom line. We saw a gap in the market around a very common promotional tactic, and thought about ways it could be updated for the streaming-era.”

You are truly making it easier for musicians, who use SINGLE MUSIC, to create and tour by streamlining the process of selling music and merch to their fans. Since you are a musician yourself, can you shed some light on how musicians can benefit from this?

“It’s no secret that the majority of revenue an artist makes comes from touring and merchandise sales. While it’s unfortunate that artists are making less from their art, new technologies are stepping in–like Single & Shopify–to help artists maximize other revenue streams. Unlike platforms that take 10% of physical revenue in perpetuity, Shopify supports merch sales with a flat monthly fee –and Single monetizes direct-to-fan digital sales at less than half the cost of iTunes. Not only do artists keep drastically more money with this model, they have access to an incredible amount of data to help inform things like tour locations & sales strategies.”

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Aligned with Shopify, SINGLE MUSIC continues to expand boundaries with their innovative app that allows direct-to-consumer sales as well as being the first and only Shopify app to offer BuzzAngle reporting–a new daily sales reporting system that is utilized by the new Rolling Stone Charts. The feature will be included at no additional cost with all digital and physical sales reporting which already includes instant reporting to Nielsen for official Billboard chart tallying.

SINGLE MUSIC now has over 900 artists currently signed up for their service, including Lil Peep, Sheck Wes, Toro Y Moi, Chromeo and newcomers T-Pain, Aaron Lewis and Lil Pump. They have also aligned themselves with many top merchandising companies such as Live Nation Merch, Futureshirts, The Hyv, Absolute Merch, Top Drawer Merch and more.

SINGLE MUSIC has confirmed over 150,000 digital albums purchased and 275,000 total sales reported to Soundscan including Gillian Welch‘s Oscar nominated single “When A Cowboy Trades His Spurs For Wings,” along with Billboard #1 albums from Thirty Seconds to Mars, Kacey Musgraves, Peter Hollens, For King & Country and John Prine.

Here is a quick one-sheet with more info: singlemusic.com/s/single-onesheet-min.pdf

Learn more about SINGLE MUSIC by visiting:

Homepage: https://singlemusic.com/

Shopify App Listing: https://apps.shopify.com/single

Instagram: @singlemusic.co

Twitter: @singlemusic_co

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For press inquiries about SINGLE MUSIC, contact:

SRO PR

818.380.0400

Mitch Schneider / mschneider@sropr.com

Kelly Walsh / kwalsh@sropr.com

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