DT: APRIL 21, 2023

FM: KELLY WALSH, MITCH SCHNEIDER / SRO PR

MONGOLIAN ROCK SENSATION
THE HU
CELEBRATE WORLD EARTH DAY
(4/22)
WITH LANDART PROJECT
— CAMPAIGN TO PLANT 12,000 SIBERIAN ELM TREES SHAPED IN LOGO IN SOUTHEAST MONGOLIA
TO HELP OFFSET DESERTIFICATION—
IN PARTNERSHIP WITH ENVIRONMENTAL INSTITUTION
SHAMBALE2056 ENGINEERING CAMPUS

BAND SHARE ENGLISH-TRANSLATED LYRIC VIDEO FOR
“MOTHER NATURE”
TAKEN FROM FORTHCOMING
‘RUMBLE OF THUNDER: DELUXE ALBUM’
DUE JUNE 30 VIA BETTER NOISE MUSIC

WATCH HERE

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THE HU
LandArt Project rendering of 12,000 Siberian Elm Trees in The HU Logo Form;
(Download HERE)

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THE HU
Photo Credit: Khishigsuren Baasan

UNESCO “Artist of Peace” designees THE HU have become a global sensation with their groundbreaking blend of traditional Mongolian throat singing and native instrumentation with modern western rock which they describe as “hunnu rock.” Their namesake, “Hu,” corresponds to the root of the word “human being” in Mongolian and represents their commitment to spread awareness for cultural diversity, respect for nature and equality for humankind throughout their music. To celebrate World Earth Day (April 22), THE HU have announced plans to plant 12,000 Siberian Elm trees in the desert-barren area of Southeastern Mongolia in the shape of their logo–a one-horned leopard, based off an ancient symbol used by the Hun tribes. The LandArt campaign is in partnership with the environmental institution, SHAMBALE2056 Engineering Campus, LLC, which has been relentlessly working in the area on several restoration projects and eco-friendly irrigation and energy systems. The trees being planted are Siberian Elms due to their strong root system and low water requirements which will help fight the rapid deforestation of the Gobi because of sandstorms and climate change. Digging efforts will begin in May and THE HU will offer fans the opportunity to purchase a tree to help fund the cause, details of which will be announced in the coming weeks.

As midnight strikes in Ulaanbaatar on World Earth Day, THE HU have shared the English-translated lyric video for their environment-focused single “Mother Nature,” taken from the forthcoming deluxe version of their 2022 album RUMBLE OF THUNDER due June 30 via Better Noise Music.

“Everyone in this world belongs to a mother and this song narrates the similarities between one’s relationship with their mother and the connection between humans and the Earth,” describes THE HU. “In a way, Earth is another mother that bore us to this world. In Mongolia, mothers are highly regarded and respected and we believe that even after death, their soul protects their child as their love is limitless.”

 

To date, THE HU have amassed over 329 million combined streams across digital platforms, 290 million video views, two Top 5 Mainstream Rock charting radio singles, sold-out worldwide headlining tours and appearances at the world’s biggest music festivals (Download, Coachella, Lollapalooza). For the RUMBLE OF THUNDER: DELUXE ALBUM, the band will add four acoustic renditions and three newly recorded singles featuring guest appearances and English vocals from some of the genre’s top acts including William DuVall (Alice In Chains), Serj Tankian (System Of A Down), LP and DL (Bad Wolves). Pre-order it now digitally or physically on cd and vinyl at: https://thehu.ffm.to/rumblethunderdeluxe

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Cover Artwork (DOWNLOAD HERE)

RUMBLE OF THUNDER: DELUXE ALBUM Track Listing:
1. This Is Mongol
2. YUT Hövende
3. Triangle
4. Teach Me
5. Upright Destined Mongol
6. Sell The World
7. Black Thunder
8. Mother Nature
9. Bii Biyelgee
10. Segee
11. Shihi Hutu
12. TATAR Warrior
13. Black Thunder (Extended)
14. This Is Mongol (feat. William DuVall of Alice In Chains)*– WATCH
15. Black Thunder (feat. Serj Tankian and DL of Bad Wolves)* – WATCH
16. Mother Nature (feat. LP)*
17. Bii Biyelgee (Acoustic)*
18. Black Thunder (Acoustic)*
19. This Is Mongol (Acoustic)*
20. Mother Nature (Acoustic)*
* denotes new track

THE HU RUMBLE OF THUNDER: DELUXE ALBUM Variations:

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Digital Deluxe (Click for art) Cream Vinyl (Click for art) White Vinyl (Click for art)

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Gold Vinyl (Click for art) CD Deluxe(Click for art) Cassette Deluxe (Click for art)

Catch THE HU on tour this summer across the UK & Europe including festival appearances at Glastonbury, Download and Hellfest followed by a jaunt to North America in the fall for Louder Than Life and Aftershock. See below for a full list of dates. Tickets and VIP upgrades can be purchased at https://www.thehuofficial.com/tour-1.

THE HU TOUR DATES:

6/7 Nickelsdorf, AT – Nova Rock

6/8 Interlaken, CH -Greenfield Festival

6/10 Southampton, UK – Southampton Guildhall

6/11 Donington, UK – Download Festival

6/13 Liverpool, UK – O2 Academy Liverpool

6/14 Bristol, UK – O2 Academy Bristol

6/16 Landgraaf, NL – Pinkpop 2023

6/17 Clisson, FR – Hellfest

6/20 Lille, FR – L’Aeronef

6/21 Norwich, UK – University of East Anglia

6/22 Glasgow, UK – O2 Academy Glasgow

6/23 Newcastle, UK – NX Newcastle

6/24 Somerset, UK – Glastonbury Festival

6/27 Frankfurt, DE – Batschkapp

6/28 Strasbourg, FR – La Laiterie Artefact

6/30 Werchter, BE – Rock Werchter 2023

7/2 Heslinki, FI – Festival Helsinki

7/4 Hamburg, DE – Grosse Freiheit 26

7/5 Luxembourg, LU – Rockhal

7/6 Aix-les-bains, FR – Musilack 2023

7/8 Madrid, ES – Mad Cool Festival 2023

7/10 Marseille, FR – Espace Julien

7/12 Munich, DE – Backstage Werk

7/13 Dresden, DE – Alter Schlachtohf

7/15 Wroclaw, PL – Center Concert A2

7/16 Vizovice, CZ – Masters of Rock

7/17 Budapest, HU – Budapest Park

7/20 Bontida, RO – Electric Castle Festival

7/22 Nordfjordeid, NO – Malakoff Festival

9/23 Louisville, KY – Louder Than Life Festival

10/6 Sacramento, CA – Aftershock Festival

Find THE HU online at:
Website | Instagram | Twitter | Facebook | YouTube | Spotify

SRO PR ASSETS: www.sropr.com/portfolio/thehu

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For press inquiries, please contact:
SRO PR
Kelly Walsh – kwalsh@sropr.com
Mitch Schneider – mschneider@sropr.com