Mongolian rock sensation THE HU Reveal Trailer for “The Great Chingiss Khaan” Video out Friday, 8/23
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DT: AUGUST 20, 2019
FR: MITCH SCHNEIDER/KELLY WALSH
THE HU
RELEASE TRAILER FOR THIRD SINGLE/VIDEO,
“THE GREAT CHINGISS KHAAN,” OUT FRIDAY, AUG. 23 FIRST OFFICIAL MUSIC VIDEO PREMIERE OF 2019
FROM UPCOMING DEBUT ALBUM ‘THE GEREG’ BAND ACCEPT ROLE AS CULTURAL ENVOY OF MONGOLIA
IN ADVANCE OF FIRST-EVER N. AMERICAN TOUR THIS FALL ANNOUNCE VENUE UPGRADES (MILWAUKEE, DENVER) AND SOLD-OUT SHOW (SAN FRANCISCO)
 Photo Credit: E. AltankhuyagThings are heating up for THE HU as they prepare to make their way to North America this fall for their first-ever tour of the continent in support of their upcoming debut album, THE GEREG, due September 13 via Eleven Seven Music. The Mongolian phenomenon, who adventurously combine traditional Mongolian instrumentation and throat-singing with modern American heavy rock to create their own style of music they call “hunnu rock,” have announced the Friday, August 23 launch of the third single and music video for the epic track “The Great Chingiss Khan.”
Following the viral online success of their previous videos for “Wolf Totem” and “Yuve Yuve Yu” in December 2018—which combined have over 40 million views to date–“The Great Chingiss Khan” marks the first official video release from the band in 2019. Filmed at Burkhan Khalduun, the birthplace of Chinggis Khaan, in February of this year in minus 30 degree weather, the cinematic video shares the story of Chinggis Khaan as he is portrayed in Mongolian culture as an inventor and a founding father of the country rather than the worldly view of him as a warrior and conqueror. Watch a message from THE HU along with a teaser of “The Great Chingiss Khaan” in the video below:
THE HU were recently heralded as Cultural Envoy of Mongolia by the Minister of Foreign Affairs of Mongolia in a special ceremony live streamed on MNB World, which can be seen here. “Representing Mongolian artists, we have become a Cultural Envoy of Mongolia,” commented band member Jaya (jaw harp, Tsuur, Flute & Throat Singer). “It is a great moment for us. We are very happy. We understand that as an envoy, we are responsible for sharing our cultural heritage with the world.”
THE HU already began their work as envoys with their inaugural performance in their Ulaanbaatar hometown in June 2019. The group then traveled to Europe and the UK for a sold-out 15-date summer tour in addition to performances at several major festivals including Download Festival, Rock im Park, Rock Am Ring, Tons of Rock and more.
They will next embark on their inaugural North American tour over the course of three months from September 11 to December 7 which includes stops at Aftershock Festival (Sacramento), Riot Fest (Chicago) and Las Rageous (Las Vegas). The anticipation for the upcoming shows has received an astounding response with two shows having been immediately moved to higher capacity venues (Milwaukee, Denver) and a sold-out show in San Francisco. Dates can be found below and tickets are on sale now at www.thehuofficial.com. Watch a message from THE HU to U.S. fans here:
Early Critical Praise:
“[The HU] are not just taking elements from Western music… Instead, they’re using some of these elements and making their own authentic music. So it’s not rock music performed by Mongolians. It’s Mongolian rock music.”- January 5, 2019
“You know when you find an artist you’re so enraptured and excited about that you want to tell anyone and everyone who’ll listen about them? That’s how I feel right now about The HU.” – June 7, 2019
 “Hunnu rock has undoubtedly captured a global audience, spreading their transcultural sound across borders.” – May 27, 2019
 “The Hu is the first act since Bad Wolves in February 2018 to top Hard Rock Digital Song Sales with its first charting song.” –April 18, 2019
 “The HU wound up with nine cinematic songs that seamlessly meld their influences, often highlighting the areas where the two overlap… Given the global platform they earned via YouTube, The HU have an entire nation rooting for them with The Gereg.” – August 5, 2019
Catch THE HU on tour in North America:
ABOUT THE HU:
THE HU stands for the Mongolian root word for human being, inspiring their original style of music that they call “Hunnu Rock.” The band pull Inspiration from the Hunnu, an ancient Mongolian empire better known as The Huns in western culture. Their music is deeply embedded with their ancient culture, even integrating old Mongolian war cries and poetry into their lyrics.
The group was founded in 2016 in Ulaanbaatar, Mongolia by their producer Dashka, along with band members Gala, Jaya, Temka, and Enkush. Together they create rock music with traditional Mongolian instrumentation such as the Morin Khuur (horsehead fiddle), Tovshuur (Mongolian guitar), Tumur Khuur (jaw harp), guttural throat singing built around the pillars of heavy rock: distorted guitars, bombastic drums, and aggressive rhythms. All four members have earned Bachelor’s or higher degrees in classical music and have gained several years of touring experience throughout Asia and the Pacific Rim.
THE HU is: Gala: Lead Throat Singer and Morin Khuur
Enkush: Lead Morin Khuur and Throat Singer
Jaya: Jaw Harp, Tsuur, Flute, and Throat Singer
Temka: Tovshuur
 For more information on THE HU, visit:
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SRO PR (formerly MSO)
818.380.0400
Mitch Schneider / mschneider@sropr.com
Kelly Walsh / kwalsh@sropr.com
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