DT: JULY 13, 2023
FM: KELLY WALSH / MITCH SCHNEIDER, SRO PR
HYRO THE HERO
PAYS TRIBUTE TO HIS OLD-SCHOOL HIP-HOP INFLUENCES
WITH HEAVY ROCK COVER OF BUSTA RHYMES’
“WOO HAH!! GOT YOU ALL IN CHECK”
TAKEN FROM FORTHCOMING STUDIO ALBUM
‘BOUND FOR GLORY’
DUE SEPTEMBER 15 VIA BETTER NOISE MUSIC
WATCH “WOO HAH!! GOT YOU ALL IN CHECK” LIVE-ACTION LYRIC VIDEO HERE
HOUSTON, TX-RAISED RAP-ROCKER
CELEBRATES ‘713 DAY’ WITH CUSTOM “H-TOWN” INSPIRED SPOTIFY PLAYLIST
Credit: Simon Grumal
HYRO THE HERO showcases his visceral blend of intense heavy rock and rap vocals with his new single, a fist-pumping cover of Busta Rhymes’ platinum 1996 single “Woo Hah!! Got You All In Check,” out today (July 13) across digital platforms. Taken from his upcoming studio album BOUND FOR GLORY due September 15 via BETTER NOISE MUSIC, the cover track is accompanied by a lyric video (seen below) which features live-action performance footage of HYRO. Watch it below or directly on YouTube HERE. Stream/download “Woo Hah!! Got You All In Check” at https://hyrothehero.ffm.to/woohah.
“‘Woo Hah’ is my shout out to the old school classic hip-hop that made me,” divulges HYRO. “It’s a Hyro the Hero-style spin on a track that taught me how to recognize the importance of standing out as an artist compared to everyone else. Busta Rhymes was spitting fire on this track, so you know I had to come correct.”
Born and raised in Houston, TX, HYRO has timed the release of “Woo Hah!! Got You All In Check” to align with today marking 713 Day, an unofficial holiday which celebrates all things Houston that’s named after the city’s oldest area code. HYRO has curated a special Spotify playlist, “Hyro The Hero: H-Town Playlist,” of songs inspired by or from his hometown including artists ranging from 80’s rockers King’s X to rapper Mike Jones along with some of his own tracks including the recently released BOUND FOR GLORY single “Sho Nuff.” Listen to the Hyro The Hero: H-Town Playlist on Spotify now HERE.
HYRO, who is currently living in France, teamed up with Houston Chronicle to share his fondest memories of previous 713 Day festivities and a list of his “Top 10 Must Visit” places in Houston including the best restaurants, parks, clubs and more. Head over to Houston Chronicle’s Entertainment page to see all of his recommendations and read about how growing up in H-Town impacted his music career.
BOUND FOR GLORY features 12-tracks encompassing HYRO’s long journey to achieving success in music and the ups and downs it has put him through. “Sometimes you may have to go through fires, climb mountains, go face-to-face with enemies and maybe even leap tall buildings in a single bound,” says HYRO. “Somehow you keep going no matter what difficulties may arise because a fire inside is the energy that drives you and there’s a voice inside reminding you that you’re ‘Bound For Glory.’ My album is that voice and that fire is the music on this record.” BOUND FOR GLORY was recorded and produced by Matt Good (Asking Alexandria, Hollywood Undead) and includes guest appearances from David Draiman (Disturbed), Brandon Saller (Atreyu), Spencer Charnas and Dan Sugarman (Ice Nine Kills), Chad Gray (Hellyeah), AJ Channer (Fire From The Gods), REDDSTAR and Markus Videsäter (Solence). Pre-order’s are available now on CD, vinyl, cassette and digital download at https://hyrothehero.ffm.to/boundforglory.
Bound For Glory Album Artwork; Download HERE
HYRO THE HERO will return stateside this fall to join his Better Noise Music labelmates Nothing More on their headlining “SPIRITS 2023” N. American tour alongside Dead Poet Society and Post Profit. The tour will begin on September 8 in Nashville, TN making its way across the South including a stop in his hometown of Houston, TX on September 15, the release date for BOUND FOR GLORY, before wrapping in Charlotte, NC on September 25. Tickets are on sale now at https://www.hyrothehero.com.
HYRO THE HERO TOUR DATES
9/8 Nashville, TN – Marathon Music Works *
9/9 Little Rock, AR – The Hall *
9/11 Oklahoma City, OK – Diamond Ballroom *
9/12 Wichita, KS – The Cotillion Ballroom *
9/14 Dallas, TX – The Factory *
9/15 Houston, TX – House of Blues *
9/16 San Antonio, TX – Aztec Theatre *
9/18 Mobile, AL – Soul Kitchen Music Hall *
9/19 Huntsville, AL – Mars Music Hall *
9/20 Knoxville, TN – The Mill & Mine *
9/22 Ft. Lauderdale, FL – Revolution *
9/23 Orlando, FL – House of Blues *
9/25 Charlotte, NC – The Fillmore *
12/7 Nantes, FR – Le Ferrailleur
12/8 Nantes, FR – Le Ferrailleur
* with Nothing More, Dead Poet Society & Post Profit
SRO PR Assets: www.sropr.com/portfolio/hyrothehero
ABOUT BETTER NOISE MUSIC
BETTER NOISE MUSIC is the premiere independent music label under BETTER NOISE ENTERTAINMENT, a content creation, and marketing company that produces music, books, films, documentaries, TV shows, theatrical productions, and tours. Better Noise Music (formerly Eleven Seven Music), founded in 2006 by music industry veteran and independent pioneer Allen Kovac, focuses on artist development and has grown into a music industry independent powerhouse, with a roster including Five Finger Death Punch, Asking Alexandria, Bad Wolves, Dirty Heads, Nothing More, The HU, AWOLNATION, All Good Things, From Ashes To New, Cory Marks, and Fire From The Gods. Partnering with FUGA, AMPED, and Membran, the company operates a global marketing and distribution platform with offices in New York, Los Angeles, London, Berlin, Toronto, and Sydney.
In 2021, Better Noise Music dominated Billboard’s Year End charts in the rock space, landing at #1 on the Mainstream Rock Imprint, Hard Rock Songs Imprint, Hard Rock Songs Label charts and ranked as one of the top Mainstream Rock Label for the year.